Join Women of the Vine & Spirits for a Live Chat:
Innovation in the Industry Part 2:
Beyond Product, How Innovation Can
Drive Business with Spearhead Global
Tuesday, September 9
10:00 AM PT / 1:00 PM ET
*Corporate Members Only*
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Moderated By |
Heather Fritzsche |
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Joshua Jacobs |
With Special Guest |
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From packaging and production to reaching consumers, innovation creates an opportunity for your business to better use resources and drive your brand forward. In Part 2 of our Innovation Series, Spearhead Global, with guest (and DISCUS Innovation Showcase awardee) Modern Cooperage, and WOTVS Corporate Member Flaviar focus on how the spirits industry is embracing innovation. |
Who Should Attend: All Corporate Members.
Category: Business Development & Innovation:
Business Development & Innovation (BD&I) encompasses a wide scope of best practices, activities, and initiatives that a team can implement with the goal of making a business better. These Live Chats highlight tools for companies to grow their businesses, strengthening the beverage alcohol industry, across the three-tier system.
Once you register you will receive an email with the link to access the session. If you need further assistance please Contact Nicole Anderson, Senior Manager, Corporate Member Relations, Women of the Vine & Spirits.
Michael Bell, COO, Modern Cooperage
Michael Bell, is the Chief Operating Officer of Modern Cooperage. Michael’s professional journey spans over 30 years, defined by leadership roles in sales, partnerships, and operational management across diverse industries including high technology, aerospace, and luxury wine and spirits.
His time at Modern Cooperage is marked by a strong commitment to scaling operations, improving customer experiences, and building strategic partnerships.
He is dedicated to honoring the industry’s heritage while introducing data-driven improvements that enhance efficiency, sustainability, and innovation while driving down the cost for barrel aging for their customers.
