Distillers Group Live Chat

26 Jan 2021
10:00am - 11:00am PST
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Join Women of the Vine & Spirits for a Distillers Group Live Chat

Tuesday, January 26
10:00AM PST / 1:00PM EST

 

 

 

Karen Hoskin
Owner & Founder  
Montanya Distillers 
Lacie Thornton
CEO & Founder
 Cutwork Lace Distilling Co. 
Karen Locke
Founder
High-Proof Creative

 

Join the Distillers Group for a live chat tomorrow! Distiller co-leads would love to hear from you about how you have been engaging with Women of the Vine & Spirits and the Distillers Group over the past few years, what you’ve found helpful and what can be enhanced for women in our sector of the industry. Let's share experiences, connect, and communicate how we can support one another!

 

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Lacie Thornton is the CEO & Founder of Cutwork Lace Distilling Co., a pre-launch distillery startup based in Traverse City, Michigan. She has worked in the industry as a distiller for five years and has recently made the jump into entrepreneurship. She was on the inaugural board of the Women’s Distillery Guild and is passionate about promoting equality in our field.   

 

Prior to her spirited career in the realm of craft spirits, Lacie worked as a marine fisheries scientist and holds a M.S. degree in Coastal Zone Management.

Karen Hoskin has been operating environmentally sustainable businesses—Montanya Distillers, a craft distillery, bar, and restaurant, and Zoetica, a lifestyle product line for zero-waste living—for more than a decade. Karen’s connection to stewardship has been a lifelong passion, but it becomes most meaningful to her when she goes beyond talk and into action as a business owner with 25 employees. It takes a daily commitment to live the ideals of the triple bottom line (people, environment, and profits), but this commitment helps Karen sleep at night as a business owner. She knows she is taking care of impacts up and downstream of her companies, all day every day.

When Karen began the craft distillery Montanya Distillers in 2008, she was the only female in a male-dominated industry in the US. This impacted her ability to gain respect, buy materials, sell her products, be safe from sexual harassment, and be taken seriously in her work. It also impacted the willingness of banks to lend her money, the willingness of investors to get involved, and venture capital firms to say yes (in 2018, female founders received 2% of venture capital in America and 4% of bank financing).

Karen watched male colleagues with smaller and less successful companies access resources regularly denied to her. Yet she persisted, stayed focused, and refused to let circumstances deny her success. Now, after more than a decade in business, her company produces double-digit growth annually, and she is one of the larger private-sector employers in her community. She is known for training and mentoring women nationally, and she is the founder of The Women’s Distillery Guild, which is now part of Women of the Vine and Spirits (WOTVS). Karen leads the Women in Distilling group at WOTVS.

Karen Hoskin is well known as a vanguard of the rebirth of American Rum. When she started the craft distillery Montanya Distillers in the Rocky Mountains in 2008, few people knew there was a strong American rum tradition, not to mention a mountain tradition. Craft cocktails were not yet a major US trend and rum was considered the wild west of spirits. Karen has helped change that perception, steering the distillery to accomplish double-digit growth every year. In 2019, that success helped the company secure minority investment from Constellation Brands, which Karen will leverage to build the distribution footprint worldwide.

Karen continues to have a strong hand in inspiring the US market to respect and love American Rum, see the financial viability of craft cocktails, put rum into the best of these cocktails, and to understand the high mountain rum tradition. She is a respected speaker and industry leader on all aspects of distilling science, distilling business, mixology, bar and restaurant business, sustainability, and beyond.  

 

 

Karen is founder and creative strategist of High-Proof Creative, a marketing and branding agency for the craft distilling, and beverage industries. 

Karen is author of “High-Proof PDX: A Spirited Guide to Portland’s Craft Distilling Scene” and has been a food and drink writer for nearly 10 years. Karen has been published by GQ magazineBon AppétitThrillistSip Northwest, and more. She has 10 years of marketing agency experience in Portland as a content strategist and project manager, holding senior level positions at companies Staffing Robot and Advanced, Inc. Additional experience includes positions at NIKE, Inc., Left Brain DGA, and Direct Marketing Solutions. Karen joined the Women’s Distillery Guild as a board member in 2018.

26 Jan 2021
10:00am - 11:00am PST

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