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Bats, Bees & Trees: Bordeaux’s Biodiversity Initiatives

09 Feb 2023
10:00am - 11:00am PST

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Event Details

Join Women of the Vine & Spirits for a Live Chat:

Bats, Bees & Trees:
Bordeaux’s Biodiversity Initiatives

Hosted by Corporate Member Gregory + Vine


Thursday, February 9
10:00 AM PST / 1:00 PM EST



Moderated By
Helen Gregory
Founder / President
Gregory + Vine

Featuring Special Guest,
Marie-Catherine Dufour
Technical Director
Bordeaux Wine Council


Known for producing some of the world’s finest wines, Bordeaux is also a global leader in sustainable viticulture and production. Marie-Catherine Dufour, Technical Director for the Bordeaux Wine Council, discusses the region’s long-term sustainability initiatives to address climate change, one of which is to collectively reduce carbon emissions by 54% by 2030. This innovative effort includes a study on how bats, bees and trees positively influence biodiversity in the vineyards to support long-term positive environmental impact.


Key Takeaways:

  • Bordeaux is one of the global leaders in sustainable viticulture with tangible benchmarks to measure success and results
  • The progress to-date has been significant:
    • Bordeaux has reduced its carbon emissions by 24% since 2012 and plans for a 54% reduction by 2030 
    • As of 2021, 75% of Bordeaux vineyards are certified sustainable as compared to 35% in 2014
    • Overall organic vineyard area increased by 43% in 2021, and today almost 20% of Bordeaux vineyards are fully certified organic
  • As a trailblazing woman in winemaking, Marie-Catherine is leading the charge on many of these biodiversity efforts — such as introducing bats and bees as natural stewards of the vineyards — and driving the technical research behind them


Who Should Attend: 

Winemakers, Distillers, Brewers, Corporate Social Responsibility Officers, Male allies, Student & University members, All 


Once you register you will receive an email with the link to access the session.  If you need further assistance please Contact Olivia Campbell, Membership Coordinator, Women of the Vine & Spirits.

For more than two decades, Helen has worked in strategic brand management and communications for beverage industry leaders such as Moët Hennessy USA, Rémy Cointreau and DAOU Vineyards, and has led award-winning hospitality, beverage and lifestyle campaigns for clients across the globe. Gregory + Vine, the agency she founded in 2001, has been the U.S. agency of record for Vins de Bordeaux since 2020.

A graduate of Princeton University with a business degree from the Ecole Polytéchnique in Paris, Helen speaks French, Spanish and Italian, and is proud to be a certified Women-Owned Business and an Associate Corporate Member of Women of the Vine & Spirits since 2017.


09 Feb 2023
10:00am - 11:00am PST

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