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Event Details
Event Details
Join DISCUS & WOTVS Ceo & Founder Deborah Brenner for a Special Event!
Ask The Expert:
Turning PDPs into Revenue Drivers for Spirits Brands
As spirits consumers increasingly discover and buy brands online, the Product Detail Page (PDP) has become ,more than a compliance requirement and is now a critical lever for driving depletions and case movement through retail eCommerce.
Hear from Deborah Brenner, CEO of BevAlc360 – a NEW PDP storytelling and syndication retail media platform for beverage alcohol – as she highlights how both craft distillers and larger suppliers can use better PDP content to increase sales through three‑tier retail and marketplace partners.
